Here's How 3 Badly Chosen Words Turned Disaster Relief Triumph Into a Public Relations Nightmare

It’s a lesson many large companies, most notably BP, have learned the very hard way. You might do everything right during a crisis, but a badly chosen sentence can make all your efforts worthless, at least as far as public perceptions go. The federal government learned that tough lesson again as it sought to help […] Read more »

Microsoft’s New President And Chief Legal Officer Brad Smith: On The Issues, In His Own Words

Brad Smith, promoted yesterday to Microsoft President and Chief Legal Officer, is noted for handling with diplomacy and pragmatism contentious international legal and policy issues impacting users and the IT industry as a whole. His public statements about these issues, highlighted here, are illustrative. The tech community, and investors, should be supportive of the company’s […] Read more »